As of July 29, nearly 190 million Americans, or about 57% of the adult population, have received at least the first dose of one of the three COVID-19 vaccines, according to the Centers for Disease Control (CDC). However, more than one-fourth of the U.S. adult population remains unvaccinated.
This has led some states to offer vaccine incentives which feature a wide variety of monetary incentives and use technology to do so. Four states are working with NIC, a part of Tyler Technologies, to provide the technology and back-end support for these vaccine incentive campaigns.
Kentucky Gov. Andy Beshear’s office recently announced the state’s vaccination sweepstakes. Coined the “Shot at a Million” sweepstakes, the state is offering prizes of $1 million to three vaccinated Kentuckians and a full ride to college for 15 eligible students.
To stand up the program’s website and registration forms quickly and efficiently, Kentucky turned to its longtime digital government services provider, NIC Kentucky, and the GovStatus solution. Previously, the State of Kentucky used GovStatus for its COVID-19 information and vaccination website.
For the “Shot at a Million” sweepstakes, NIC Kentucky created two webforms linked from one landing page for citizens to submit vaccination information in exchange for multiple chances to win. Within one week of implementation, the platform had received nearly 332,000 submissions with that number increasing quickly.
After announcing the first of three rounds of winners on July 1, Gov. Beshear reported more than 600,000 people had entered for the first drawing and more than 120,000 Kentuckians received their COVID-19 vaccinations after the incentive was first announced. Additionally, since the first drawing, an extra 30,000 people have signed up for the next drawings on July 29.
The “Don’t Miss Your Shot: Vaccinationland Sweepstakes” was a statewide program with a cash prize which grew by $1 with every recorded vaccination. On July 4, one vaccinated Mainer won $896,809 by way of lottery selection.
NIC Maine worked with the Maine Center for Disease Control and Prevention (CDC) to quickly stand up a website for the sweepstakes, including the entry form, using GovStatus. Maine citizens 12 years old and older who had received at least one dose of any COVID-19 vaccine by July 4 were invited to enter the sweepstakes.
The state received 350,256 entries for the sweepstakes, and the CDC has reported that as of July 28, nearly 765,000 Mainers have received at least their first inoculation.
In West Virginia, Gov. Jim Justice’s vaccination sweepstakes “Do It For Babydog: Safe a life, Change your life,” consists of a series of statewide prize drawings to increase awareness of the availability and efficacy of COVID-19 vaccines. The giveaway features a myriad of prizes including a $1.588 million grand prize, a $588,000 second prize, weekly drawings for $1 million full scholarships to any West Virginia state college or university, and more. The grand prizes drawings will be held Aug. 5.
The sweepstakes was named after Gov. Justice’s and First Lady Cathy Justice’s English bulldog, the official mascot of the program and the Mountain State’s most famous and beloved pup.
NIC West Virginia utilized the AppEngine platform to build general sweepstakes registration and scholarship giveaway registration forms as well as assisted with the development of a promotional website for the vaccine incentive program using GovStatus.
As of June 15, more than 185,000 vaccinated West Virginians had entered the sweepstakes, and as of July 29, the CDC reports more than 1 million residents had received at least their first dose.
Louisiana’s “Shot at a Million” program is also offering cash prize and scholarship incentives. Residents who receive the first round of COVID-19 inoculations by the end of July are eligible to enter to win a $1 million jackpot – one of 14 cash prizes and scholarship awards totaling $2.3 million the state will dole out in weekly drawings beginning in August. The state will award nine $100,000 scholarships to winners ages 12 to 17, along with four $100,000 cash prizes and one $1 million award for those age 18 and older. The first of five weekly drawings began on July 14.
The Louisiana Department of Health (LDH) and NIC Louisiana developed a registration form for Louisiana’s COVID-19 vaccine lottery. The no-cost solution was developed using AppEngine, which LDH was already familiar with after partnering with NIC Louisiana to use it for the creation of a COVID-19 testing form at the start of the pandemic.
The program went live on June 21, and by the morning of June 22, it had received 241,675 submissions. Overall, more than 800,000 Louisiana residents have signed up for the program as of July 23.
About Tyler Technologies and NIC
Acquired by Tyler Technologies (NYSE: TYL) on April 21, 2021, NIC is a leader in digital government solutions and payments, partnering with government to deliver user-friendly digital services that make it easier and more efficient to interact with government. NIC and Tyler are united in their mission to empower public sector entities to operate more efficiently and connect more transparently with their constituents and with each other. Tyler has more than 27,000 successful installations across more than 11,000 sites, with clients in all 50 states, Canada, the Caribbean, Australia, and other international locations. Tyler has been named to Government Technology’s GovTech 100 list five times and has been recognized three times on Forbes’ “Most Innovative Growth Companies” list. More information about Tyler Technologies, an S&P 500 company headquartered in Plano, Texas, can be found at tylertech.com.